1. 研究目的与意义
一、 选题背景
1.1 选题的目的
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2. 研究内容与预期目标
三、研究的内容
3.1研究的基本内容
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3. 研究方法与步骤
研究的方法
1. 文献检索方法：本课题先阅读大量的文献、通过网上浏览、图书查询等方法来收集相关资料然后进行撰写。
2. 比较分析方法：以具体软件为例多角度对比中美外卖运作模式从而对外卖现状和发展进行比较分析。
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4. 参考文献
[1] Gulati R, Garino J. Get the Right Mix of Bricks amp; Clicks[J]. Harvard Business Review, 2000, 78（3）：107-14, 214.
[2] Alex Rampell . why online to offline commerce is a trillion dollar opprtunity [J ]. TechCrunch ,Vol .11,No .10, 2010, 08
[3] Wang ，L .Y. What is O2O [J ]. IT Industry , Vol .20, No .1, 2013, 11
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5. 工作计划
第七学期 10-11周：论文命题与选题；指导教师与学生见面，第一次面授；
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以上是毕业论文开题报告，课题毕业论文、任务书、外文翻译、程序设计、图纸设计等资料可联系客服协助查找。
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